Colorado is the gold standard for consumer protection in live event ticketing. Not only is it one of the six states that protect a fan’s right to transfer her or her ticket, but it also requires all-in pricing and bans deceptive websites. Because of its status as a pro-transfer state with some of the best transparency protections in the country, fans save big in the state.

Colorado Polling

In May 2023, SFC commissioned polling by Rick Ridder of RBI Strategies & Research to measure sentiments for ticketing policies and legislation we opposed. The poll found that 81% of Colorado voters oppose provisions in the bill that could allow companies like Ticketmaster and AXS to prevent fans from freely giving away or selling their purchased tickets. Additionally, nearly 9 in 10 voters (88%) of those polled support a requirement of these companies to disclose their use of the deceptive practice of holding back tickets from the initial sale to manufacture scarcity to mislead consumers into buying tickets at arbitrarily higher prices.

The poll included a representative statewide sample of 500 Colorado voters ages 18+ and was conducted by RBI Strategies & Research from May 20-22, 2023. The Poll’s key findings include: 

• By a ratio of 4:1 (81% - 20%) Colorado voters agree that consumers should have the right to give away or sell their purchased tickets

  • 56% of those surveyed “strongly agree.” 

  • 62% disagree that box offices, teams, artists, and companies like Ticketmaster and AXS should be able to prevent consumers from buying tickets through secondary marketplaces.

• 76% of voters say that ticket purchasers should retain the right to resell or transfer tickets

  • While Ticketmaster and AXS argue they should control tickets even after they are sold, only 20% of voters agree with them.

• Nearly 90% of those surveyed support mandating the disclosure of ticket holdbacks. 

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